GoodData, a BI (business intelligence) SaaS provider, wanted to build a differentiated narrative around its position and drive awareness, engagement, and ultimately, sales of its “Powered by SaaS” product for Independent Software…
PMGJuly 12, 2018
Crystal Frankenbery, a graphic designer at PMG, attended Digital Summit PDX on June 11th and 12th. In this post, she recaps two sessions, from Greg Perotto and Mindy Weinstein, that…
PMGJune 23, 2018
You don’t have to do much digging to uncover a major hurdle many organizations face: the alignment of objectives, priorities, and strategies across Sales and Marketing teams. In fact, depending…
PMGJune 20, 2018
For all intents and purposes, it’s pretty easy to wrap your head around account-based marketing tactics and why they’re so instrumental in rapid, sustainable growth. But how do you track…
PMGMay 18, 2018
CrowdStreet, a premium provider of online commercial real estate (CRE) investment offerings, came to PMG for support in rolling out a brand relaunch. The company was updating its brand, supported…
PMGApril 20, 2018
Our team's in-house high tech subject matter expertise is what many of our clients have come to rely on over the years. Whether it's distilling complicated subjects into compelling content,…
PMGOctober 8, 2017
Gotransverse asked PMG to create a comprehensive Account-Based Marketing (ABM) framework and campaign, with a list of recommended strategies for each tier of targets, based on level of effort and…
PMGJuly 26, 2017
Resources Global Professionals (RGP), a leading global consulting firm with more than 3,400 employees worldwide, looked to PMG’s expertise in building marketing and sales enablement assets. The company wanted ways…
PMGJune 8, 2017
When CrowdStreet—a software and services company in the commercial real estate (CRE) funding industry—saw an opportunity to launch a new line of business, and revenue—they knew PMG was the right…
PMGMay 5, 2017
