moovel, a global urban mobility platform provider, needed a creative campaign to introduce 35 key journalists to its brand and leadership at SXSW—one of the largest domestic events for emerging technologies.
PMG concepted and produced the “Future of Urban Mobility” event, delivering a fully-branded, unforgettable seamless experience for the journalist targets.
For a closer look at the program strategy and overall campaign management, check out the full case study.
